Listen to episode 057 with Hope Brookins here:
We speak with Hope Brookins in BTL episode 57. Hope is the go to personal branding and publicity strategist. Hope will share with you how you can get noticed in the media.
When Hope was around the age of 17, her mom left a domestic relationship. Hope’s family had to build themselves back up, literally. They built their entire 3500 square foot home, including a library from watching tutorials on YouTube.
Hope has worked with former Presidents and politicians across Arkansas. She understands that running a campaign is like running a personal brand.
We go into how having a shock value and involving emotion in your story will allow your story to become viral.
Hope has a passion for winning and that’s shown throughout her business.
She realized that you can learn everything you need to know online.
When quitting her job, she knew she could replace her income but still found it terrifying. She was scared of the impostor syndrome.
If you’re looking to share your story or your chase your passion, you need to know how to monetize it.
When looking to get publicity, you need to have an idea where you want to get featured and what blogs you want to contribute to.
We also discuss the importance of reaching out to writers who are already writing on the platform you want to be on and how to make them feel important.
In this episode, you’ll also learn:
- How to frame your story.
- Why you should become relatable.
- The mindset needed to achieve success.
- How to harness the power of strategic intent.
- How to gain confidence in yourself.
How to find Hope:
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- BTL 060: How To Live A Kickass Life with Andrea Owen - July 12, 2017
- BTL 058: Turning Darkness Into Light with Joe Gilani - July 6, 2017
- BTL 057: Getting Yourself Known with Hope Brookins - July 3, 2017